How to make videos for YouTube or YouTube Video Kaise Banaye Mobile Se?
Are you looking for the answer to this question?
Well, your question is also justified, because today there are more than 200 crore users on YouTube which makes it the second most popular search engine in the world.
But what do we mean by this stat? Why are we talking about it?
This stat tells us that today YouTube has the ability to change your life. With its help, you can become a favorite star among the people or bring customers for your business.
But, will just making and uploading normal videos on YouTube work?
No, you have to make effective videos that are not only appealing but also strategically planned so that your audience stops on it, watches and follows you.
More than 3 million videos are uploaded on YouTube every day, in such a situation you have to do some special planning to stand out. But how?
Let’s know the answer to this in today’s blog. Here we will understand what are Effective Videos and how to make Attractive YouTube Videos.
We will understand this process in 8 Steps which will cover everything from Planning to Scriptwriting, Content Delivering, Equipments Setting so that you can understand very well how to make YouTube Videos from Mobile without a Computer.
What is an effective video and what is its importance?
Have you ever wondered why successful YouTube creators are different from other creators?
Actually they understand the elements required to make a video and they know their audience well, due to which people like to watch their videos.
The definition of effective video is also the same, according to which we can call any video effective only when the audience resonates with it, its conceptualizing, scripting, delivering and editing has been done correctly. Only with the help of all these elements will you be able to attract and engage your viewers.
Effective video is important because with this,
Capturing Attention: You are able to grab the attention of the viewers. Today there is information overload, in such a situation it has become very important to capture the attention of your audience.
Attention grabbing techniques are used in effective videos such as compelling visuals, hooks, engaging storytelling etc. This keeps your viewer stuck on the video for a long time.
Engaging Storytelling: An attractive video also uses a good script and storytelling technique. So if you want to engage viewers with your story, connect them with your message and provide a memorable experience, then make effective videos.
Clear Message Delivery: Whenever we educate or entertain the audience through content creation or promote our products and services, we have only one purpose – to convey a clear message. If it has to be conveyed visually and with clarity, then videos are a good medium.
Visual Appeal: Today people prefer to watch visual content rather than textual content.
Visually appealing elements are used in effective videos so that viewer engagement can increase.
Hope you have understood the importance of visually appealing videos. Let us now move ahead and understand how to make great YouTube videos and if you do not have a computer, then how to make videos from mobile.
What is the role of Effective YouTube Video Creation in Digital Marketing?
Effective YouTube Video Creation plays an important role in the digital marketing field as it gives you a great opportunity to reach and connect with your audience.
Let us see what other importance there is in creating effective YouTube videos.
Brand Awareness
If you have started a new business or you want to teach people something through YouTube, then you have a good opportunity to create your awareness through YouTube videos.
You can convey your mission, vision, goal and message in a visually appealing way and attract your potential customers.
Audience Engagement
There is a simple formula to engage the audience – create engaging content that is appealing and educates or entertains the audience.
Through entertaining storytelling and attractive visuals in your effective videos, you connect deeply with the audience and encourage them to like, share and comment.
All these things are helpful in increasing engagement.
Traffic and Lead Generation
For a new business, it is as important to generate relevant traffic on its website as it is to have it.
Although, Search Engine Optimization Technique is still very helpful in getting targeted traffic, but traffic can also be brought to the website through YouTube videos.
You can ask the viewers to visit your website in the videos, give the link in the description and give proper CTA.
Similarly, YouTube videos are also very effective in generating leads. You can encourage your viewers to give their contact details by giving the link of Lead Generation Form (Aka Opt-in Form).
Authority Building
An authoritative person is one who has expertise in a specific task and people know him for his work.
By continuously delivering valuable and informative content, you establish yourself as a trusted source of information. This builds your authority and credibility.
Educating Customers or Viewers
YouTube videos are a great way to educate customers. You can make videos with a camera or mobile in which you can give information about tutorials, product demos, troubleshooting guides, etc.
Infact, according to a study, 83% people prefer videos over text for instructional content.
By making such effective videos, your business’s customer support queries will start decreasing and customers will automatically start gaining knowledge through your videos.
Thus we have seen how YouTube videos help you in digital marketing and provide a great opportunity to connect with your customers.
Let us now understand in 8 Important Steps how to make videos on YouTube so that your follower base can increase, customers can come to you and people can know you.
Why YouTube is important for your business – know in this detailed blog.
How to make YouTube videos – 8 Fundamental Steps
So let us understand how to make powerful YouTube videos from mobile to increase your following, reach, customer base etc.
- Define Your Niche
Before defining a niche, let us understand what a niche is.
We can call a niche a particular section of the industry in which the people involved have similar interests, problems, challenges etc. and they are searching for similar products or services.
For example, Health & Fitness is a niche, Stock Market is a niche, Digital Marketing is a niche, Travel is a niche, and Food is a niche.
So, to start making your YouTube videos, first of all you have to decide your niche.
If you make random videos in different niches and publish them on your YouTube channel, then you will never be able to create a defined audience. People will not understand what to watch on your channel, for what information they should come to your channel.
In this way, neither your audience base will increase nor the number of subscribers. So think of YouTube as your business and to earn money from it, read our next steps and learn how to make videos for YouTube.
- Defining the Subject or Video Topic
After defining the niche to make effective videos, the next important step is to decide the subject or topic of your video.
You have to find relevant topic ideas so that you can write the script and reach the video creation step.
For this, do keyword research and see which topics your audience is more interested in.
For keyword research, you can use tools like Google Trends, Autosuggest Feature, YouTube Search Bar, Mozz, Keyword Everywhere.
Along with this, you can also see other similar YouTube channels and understand on which topics they are making videos. This will give you an idea of how to prepare your script, what information to include, how to make the video impressive, when to give CTA, etc.
- Scriptwriting and Storyboarding
Can effective videos be made without scriptwriting and storyboarding? No, it will be a very challenging task.
Scriptwriting means creating a framework for the video in which you mention topic information, dialogues, call to actions, etc. Along with this, add humor and entertaining elements to the script to make the video attractive and engage the audience.
For this, you can use Artificial Intelligence tools such as ChatGPT.
On the other hand, storyboarding is a professional way to shoot and film your videos where you plan the video through sketches, illustrations, images, etc.
In this way, visual representation makes it clear to you what to film in which shoot.
Both these techniques play an important role in making your video production fast.
- Collecting Production Equipment
To produce good quality videos, it is also important to have good equipment.
A good Camera, Tripod, Green Screen (or Nice Background), Proper Lighting etc. enhance your Video Quality.
Whenever you record videos, ensure that your camera is at the proper height and its Autofocus mode is on. Also, there should be proper lighting on your face, there should be no background noise, nobody should be interrupting during recording, your phone should not be ringing repeatedly, etc.
Before recording, make sure to check your Mic Audio Quality, Camera Setting, Lighting, Shadow etc.
Remember: All these equipments are necessary to make high quality videos, but if you do not have these equipments right now, do not make it an excuse, you can start with your phone if you want.
Because you have to start sometime or the other, you can record from Mobile and edit it properly. Today there are many YouTubers who record videos from Mobile itself and are increasing their follower base.
To make videos from mobile, use whatever smartphone you have, if you want, buy a small tripod so that your phone can remain stable.
I hope you have understood how to make videos from mobile.
- Content Delivery
To make a video, you have selected a good topic, done scriptwriting, arranged a good camera or smartphone, but without delivering good content, you will not be able to leave a good impression on your viewers.
For a good impression or excellent content delivery, you should do these things:
Always start with an intro in which you can share some interesting or mind blowing information about your topic, ask a question, give some statistical data, etc.
After that, tell them why they should listen to you.
Ensure that there is no background noise.
Prepare the script in such a way that you do not have to take a cut to see it again and again. However, in the beginning, speaking effectively without stopping requires a lot of practice and you have to use cuts. But with time, your grip on all these things will become stronger.
6. YouTube Video Editing
How to make attractive YouTube videos and what elements should be added to them so that people engage on it? This is a very common question that troubles many new creators.
All the steps given above are necessary to make the video attractive, but video editing is the stage where the video is decorated like a bride.
Some popular softwares are used in video editing, such as Filmora, AfterEffects, Final Cut Pro X, Camtasia, Canva, etc.
With the help of these tools, tasks like optimizing the length of the video, adding visual elements (such as transitions, effects and graphics), adding background music, subtitles, adding intro & outro (aka end screen), adding cards are done.
- YouTube SEO
YouTube SEO – One Of The Most Important Stage through which your YouTube videos spread and reach your audience.
YouTube SEO is an optimization technique under which you optimize your video according to YouTube Algorithm so that if anyone searches for a query related to your topic, then your video is seen first.
In this optimization process, focus has to be on Attractive Video Thumbnail Design (With Keywords), Description, Video Tags Optimization, Title Tag Optimization (With Keywords), etc.
Apart from putting the right keywords in the title & description, using them in your script is also an important step of YouTube SEO which very few people implement.
And, I sincerely hope that after reading this step of YouTube SEO, you have understood how to make an attractive & optimized YouTube video.
- Promoting Your Videos
After reading 7 steps, you must have understood how to make effective and high quality YouTube videos.
But, if you want customers for your business, then it is very important to promote your videos.
When your optimized video will be shown to the right people at the right time and solve their queries, then those people will start following you and in this way new people will keep joining you every day.
For this, promote your videos on social media and reach your target audience through emails and blogs.
Some people, who have budget, also promote their videos through advertisements. If you also have budget and you also want quick result, then you can also take help of these ads.
How to overcome Camera Fear – 5 Tips to Remove Fear of Facing Camera
Hope you have understood in the above 8 steps how to start your YouTube career and how to make a perfect YouTube video.
But there will still be many of you who are afraid of facing the camera.
Let us discuss some important tips to overcome this camera fear, so that you too can start your Content Creation Journey.
- Prepare In Advance
Just like the preparation for any work is started in advance, in the same way, to eliminate your fear, you have to start preparing for it.
But what to do and how to prepare?
Pick up your phone, turn on the front camera or place it on a foundation and start recording your videos.
Whatever topic you have chosen, you must have its script, so start recording your video according to that script.
In the beginning, you will make mistakes many times, you will not trust yourself, you will become uncomfortable in between, you will take many cuts, you will look at yourself many times, you will set the angle of the camera or phone again and again – but you do not have to stop. Because keep in mind that if you stop now, then your journey of becoming a YouTube creator will also stop.
- Set Up a Comfortable Recording Environment
Create a comfortable recording environment in which you can work easily. Choose a location where there are less distractions and proper lighting.
You can also use all those things in your setup which make you feel peaceful, like a plant, books, posters, etc.
In such a positive environment, you will feel like working and you will gradually be able to get rid of your camera facing fear.
- Record Yourself and Analyze
Go to your room and record your own video and do not upload those videos anywhere. If you want, you can record a video every day and analyze it the next day.
These are your practice sessions through which you get to know how you are performing, where you need improvement, when you are getting stuck, etc.
As you keep doing these sessions, your fear will automatically end and your delivery, hand gestures, body language, etc. will also improve.
One more thing to keep in mind is that look at these practice sessions as a learning opportunity and do not run after perfection in the beginning.
- Start With Short Videos to Gain Confidence
Initially, to make friends with the camera, you can start with short videos. In this, you just have to deliver your content for 30 – 60 seconds and record it.
You can also analyze these shorts and quickly get rid of your fear.
- Nobody Is Perfect Initially – Remember It
Finally, remember that no one is perfect, so you too should not be in the illusion that how you will look in the camera, what will be your language, tone, expressions and your attire.
These are all excuses which you name as fear. So instead of being so afraid about your looks, focus on your goal so that you can understand how to make an effective YouTube video from mobile.
Important Tip
Just like a goldsmith makes very attractive jewellery by beating gold, similarly you also have to work with consistency to become a good video creator.
You will not be able to become a good creator in a day, a week or a month, but you will definitely become one in a year, provided you have maintained your consistency and always tried to make quality videos.
If you follow all these steps and tips correctly, then you will definitely learn how to make good YouTube videos.
Do you know about these latest trends of Creator Economy?
Conclusion
How to make YouTube videos to engage your audience and grow your channel – we learned this in 8 steps in today’s blog.
Through these 8 steps, you can improve your video quality and attract viewers. Always start your video creation journey by defining your niche selection & purpose and then plan your content and work consistently with focus.
Producing & uploading videos with consistency also helps you in YouTube algorithm and you can reach more and more people.
